Learn how to evaluate the website before analyzing technical SEO problems.

You should first understand:

  • What the website does
  • Who the website serves
  • Which CMS it uses
  • Important services or products
  • Website size
  • Important subdomains
  • Target countries or locations

Example:

A 20-page local service website requires a different auditing approach from an e-commerce website containing 100,000 URLs.